More Joy, the second line from Christopher Kane, is a collection of accessible products that promotes the realisation of higher ideals. Adopting a slower pace, fostering long standing charity partnerships and nurturing new values rooted in sustainability and responsible production, More Joy is a brand with meaning. First appearing on the Christopher Kane AW18 runway, the More Joy logo took on a deeper, more personal meaning for brother and sister founders, Christopher and Tammy, becoming their daily mantra. A talisman for hope and good karma; a message worth sharing. Positioned to service a socially conscious, sexually liberated generation inheriting a planet under pressure, More Joy offers a sense of relief and hope about where we’re heading. More Joy by Christopher Kane is their brand of the future.